Household Income Email & Mailing Lists

by Alice Scott - Updated May 22, 2024

Household Income Email & Mailing Lists
According to the US Census Bureau, the median Household Income is $57,652/year. Get a High Income, Median Income, or Low Income mailing list and be sure to reach only those households who can afford your services.

What is a Household Income Email & Mailing List?

A Household Income Mailing List, is a marketing list, that includes the Names and Addresses of people based on their estimated Household Income. You can select a specific Household Income (ex. under $15,000/year) or you can select a range (ex. between $50,000-$250,000/year).

On the LeadsPlease website, you can select one or more of the following Household Income ranges:

  • $0-$10,000
  • $10,000-$14,999
  • $15,000-$19,999
  • $20,000-$24,999
  • $25,000-$29,999
  • $30,000-$34,999
  • $35,000-$39,999
  • $40,000-$44,999
  • $45,000-$49,999
  • $50,000-$54,999
  • $55,000-$59,999
  • $60,000-$64,999
  • $65,000-$74,999
  • $75,000-$99,999
  • $100,000-$149,999
  • $150,000-$174,999
  • $175,000-$199,999
  • $200,000-$249,999
  • $250,000 +

If you need to target a more specific / different Household Income range (ex. less than $12,000), we can help you offline. Just give us a call and we can help you : 1 866 306 8674

Can I make my mailing list more targeted, by adding other criteria?

Yes! You can choose to target a specific geographical area, such as:

  • States
  • Counties
  • Cities
  • Zip Codes
  • Radius around an address

You can also add other demographics, such as:

  • Net Worth
  • Gender
  • Presence of Children
  • Marital Status
  • Home Value
  • Homeowner v Renter
  • Length of Residence
  • Building Structure (House v Apt)
  • Interests & Hobbies
  • + 100’s more

What is an Example of a Business That Needs a Mailing List by Household Income?

A Furniture Store is opening in Los Angeles CA, and they want to advertise to homeowners in the city, who have a Household Income of at least $100,000/year.

The furniture store can quickly run a search on LeadsPlease to find out how many leads there are, that match their criteria:

The furniture store can choose to purchase all of the leads, just the minimum number of leads, or any number of leads in between. For minimum and pricing, please see Mailing List Pricing.

What types of Businesses can benefit from targeting Households by Income ?

For many Businesses, it’s extremely important to advertise only to Affluent or High-Income households because they can afford their products & services. Here are some examples of Businesses that may benefit from targeting Affluent Households:

  • Retail Stores
  • Restaurants
  • Doctors
  • Dentists
  • Real Estate Agents
  • Car Dealers
  • Financial Planners
  • Healthcare Services
  • Estate Planning
  • Interior Designers
  • Home Improvement
  • Charities
  • Travel Companies
  • Fitness Clubs / Classes
  • And many more

What format does the mailing list come in?

We offer 3 easy-to-use List Formats:

Excel / CSV file

PDF Mailing Label Format (makes it quick and easy for you to print mailing address labels at home or in the office)

Peel & Stick Mailing Labels Shipped to You

Can I see a Sample Mailing List?

Yes! Please Contact Us to get a Sample Mailing List.

Will my List include Email Addresses?

You can choose to add Email Addresses to your List. We offer 3 List Options:

  1. Direct Mail
  2. Direct Mail + Email
  3. Direct Mail + Email where available

For more information & pricing please visit our  Business Email Lists page.

How much does a Mailing List cost?

A Household Income Mailing List starts at $99.50 for up to 1,000 leads. The more leads you buy, the cheaper the cost per lead. Please visit our Mailing List Pricing page for more information.

How do I get a Mailing List?

You can purchase your mailing list on our website or with a List Specialist over the phone. On average, it takes about 5 minutes to build and purchase a Mailing List.

Other Helpful Resources

Household Income Mailing List FAQs

Is household income the only select that indicates the wealth of the household?

No. Home value, investments and credit rating would also be good indicators.

How do I target only those people in my local area who have a household income of over $100,000?

You can be very specific by choosing zip codes, counties or cities or you can draw a radius around a complete physical address which gives you great flexibility in reducing or expanding the area you need to target. The continue to the demography page where you can filter by the income amounts you need.

Can I get a mailing list of only single family home household income?

Yes you can. Once you have selected your geographic target area you can continue to the demography page and select single family homes and income.




Can we help you?

Call us on 866 306 8674

for free expert assistance.