Direct Mail Services
Table of Contents
- About Direct Mail Services
- Most popular types of Direct Mail
- Direct Mail Services Pricing
- Best Direct Mail Services near You
- Every Door Direct Mail (EDDM)
- Why Direct Mail Marketing is still worth the money
- Most popular reasons for using Direct Mail
- Industries that Thrive using Direct Mail
- Direct Mail Services FAQs
- Can you help me Print & Mail my Direct Mail campaign?
- Testimonials
- Other Helpful Resources
About Direct Mail Services
Direct Mail Services help businesses with their direct mail campaigns, and direct mail advertisements. These services include everything from design, mailing lists, printing, postage and mailing.
What are Direct Mail Services?
Direct Mail Services are businesses, agencies or marketing consultants that specialize in direct mail marketing. These services help businesses design , print and mail their direct mail campaigns.
Most popular types of Direct Mail
The most popular types of direct mail marketing materials are:
- Postcards
- Letters & Envelopes
- Coupons
- Flyers
- Catalogs
- Booklets
- Brochures
- Business Cards
- Greeting Cards
- Pamphlets
- Tri-Folds
- Magazines
Direct Mail Services Pricing
Pricing varies from business to business, but on average it costs between $0.50 – $10.00 per direct mailer.
Best Direct Mail Services near You
You can Google "direct mail services near me" to find local services near you. Or you can Google "direct mail services" and choose an online service that suits your needs.
LeadsPlease offers Direct Mail Printing and Mailing services. Please Contact Us for more information and pricing.
Every Door Direct Mail (EDDM)
Every Door Direct Mail (EDDM) is a direct mail service, offered by the United States Post Office (USPS) allows you to send mail to every home, and every address in a particular area.
Every Door Direct Mail is used by businesses that want to send mail to every address in a particular carrier route or zip code.
Some people refer to this type of mailing as a ‘Saturation’ mailing.
Why Direct Mail Marketing is still worth the money
Direct mail marketing does work and it is worth the money!
According to a recent report from the ANA (Association of National Advertising), direct mail response rates are consistently strong and steady.
When businesses used a purchased mailing list, they saw an average response rate of about 4.9%, compared to 2.9% the year before. When businesses used their own contact list or in-house list of customers, they saw an average response rate of about ~9%!
Direct Mail and Postcard marketing is still extremely popular with businesses large and small, because it works!
Most popular reasons for using Direct Mail
Businesses use direct mail for lots of different reasons, but these are the top 10 reasons for using direct mail:
- Advertise a new Product or Service
- Grand Opening
- Big Sale
- Announce an Event
- Offer a Coupon / Discount
- Drive traffic to your Website
- Hire new Employee
- Boost Attendance
- Increase Memberships
Industries that Thrive using Direct Mail
Direct Mail is still a booming and growing industry, that is popular with most industries. However, these types of companies use our services the most:
- Restaurants
- Automotive
- Doctors
- Dentists
- Chiropractors
- Hospitals / Healthcare
- Beauty Salons
- Fitness Facilities
- Realtors & Real Estate Agents
- Home Improvement
- Home Maintentenance
- Lawn Care
- Retail Stores
- Employment Agencies
- Non Profit Organizations
- Business Services
- Pet Supplies & Grooming
Direct Mail Services FAQs
How can I be sure that my direct mail will reach the right people/businesses?
You decide who receives your direct mailers.
You can choose to send them to your current customers (ie. you can use your own customer mailing list), or we can help you build a new, targeted mailing list of potential new customers.
If you want to send your Postcards to a new target audience, we can help you! We offer targeted, accurate Consumer Mailing Lists and Business Mailing Lists.
Every List is tailored to your target market and location/s.
There are 100’s of demographics to select from to ensure that your new mailing list is as targeted as possible. You can build and buy your mailing list online, or give us a call. Either way, we will do whatever we can to help you find the right mailing list for your business.
Do you offer graphic design services?
No. Sorry, we do not offer graphic design services.
But don’t worry! There are many design services to choose from. You can design a mailer yourself using online tools and design templates (ex. VistaPrint), or you can find a designer to help you.
Once you have your mailer design, all you have to do is email us the digital file, and we’ll Print and Mail your mailers for you via the postal service.
What is the turnaround time for your printing services?
Once our Printing department receives your direct mailing piece artwork and your mail pieces are approved for printing and mailing, you can choose any mail date that is 7 days out.
On average, small business Postcard marketing campaigns are printed and mailed within 7-10 business days of us receiving Postcard artwork.
Here is a sample timeline :
- Day 1 : You email us your Postcard artwork in a .pdf file format
- Day 1 : Our Printing department reviews your Postcard artwork and makes sure that it is in the correct format
- Day 2 : We will email you to confirm that your artwork is approved, or request additional edits/changes.
- Day 2-4: Once your Postcard artwork is approved for Printing & Mailing, you can now select your Mailing date. This date must be at least 7 days in the future.
- Day 9 : Your high-quality Postcards will be Printed and Mailed to your potential new customers !
Why do I need a Direct Mail Service? Why can’t I just do it all myself?
Creating and successfully managing a direct mail campaign can be very time consuming and complicated for a busy person to manage. Direct Mail Services take the stress out of the direct mail process, because they can handle the whole project for you, so you can get focus on other things.
What’s included in these Services?
Direct mail companies tend to offer slightly different services from company to company, but most of them offer the following:
- Design
- Brand Cohesiveness
- Variable Data
- Automation
- Lead Generation
- Mailing Lists
- Inkjet Printing
- Standard or First Class Postage
- Mailing
- Expert Advice
- USPS Bulk Mailing Discounts
- USPS Non-Profit Rates
Do you offer direct mail design services?
No. Sorry, we do not offer design services. But, we do offer full service Printing and Mailing. Please Call us for more information 866 306 8674 .
If I order a direct mailer from you, will I receive a copy of the direct mailer?
Yes. We can add your Name and Address to the mailing list so that you receive a copy of it.
Can you help me Print & Mail my Direct Mail campaign?
Yes! Please Contact Us for more information and pricing.
Testimonials
